app store review optimization

App Store Optimization (ASO) is the process of improving app visibility within the app stores and increasing app conversion rates. The major app stores are App Store for iOS and Google Play for Android. In addition to ranking high in the app store search results, ASO also focuses on click-through rate (CTR).

1. How do I improve app store optimization?
2. How can I improve my app store reviews?
3. How does app store optimization work?
4. How do you optimize an app?
5. Why app store optimization is important?
6. How do mobile apps do SEO?
7. Can you rate your own app?
8. How do I reset my app store rating?
9. How do you review a mobile app?
10. How do I optimize keywords in the app store?
11. What is the difference between app store and Apple store?
12. What does it mean to optimize an app?

How do I improve app store optimization?

7 App Store Optimization Tips

1. Use Relevant Keywords. Researching the right keywords for your audience is essential. ...
2. Optimize Your Title & Description. ...
3. Include Compelling Icons & Screenshots. ...
4. Add Video. ...
5. Research Your Competition. ...
6. Build Backlinks. ...
7. Drive Traffic (and Downloads) to Your App Store Page.

How can I improve my app store reviews?

10 Effective Ways to Improve User Ratings on App Store and Google Play

1. 2. … ...
2. Encourage feedback – ask proactively, but don't get annoying. ...
3. Identify your most engaged users. ...
4. Ask them to rate you in the true “moments of joy” ...
5. Showcase the benefit of their ratings. ...
6. Keep negative ratings and reviews away from the stores.

How does app store optimization work?

App store optimization is the process of optimizing mobile apps to rank higher in an app store's search results. The higher your app ranks in an app store's search results, the more visible it is to potential customers. That increased visibility tends to translate into more traffic to your app's page in the app store.

How do you optimize an app?

Tips for optimizing your app

1. Making sure your app functions without ANRs and crashes.
2. Targeting Android Oreo.
3. Keeping your installed size below 40MB for apps, and 65MB for games.
4. Keeping PSS under 50MB for apps, and 150MB for games.
5. Keeping your app or game's cold start time under 5 seconds.

Why app store optimization is important?

Why App Store Optimization is important for app growth

The primary goal of App Store Optimization is to increase downloads and the number of loyal users. The first step of maximizing your downloads is to make your app easily discoverable by the right users.

How do mobile apps do SEO?

App indexing helps you make sure Google has indexed your app and it will be visible in searches. More than that, Google actually confirmed that app indexing will start counting as a ranking signal for Android users. To setup App Indexing for your app, you need to integrate the App Indexing API.

Can you rate your own app?

Another note: You can not buy your own apps from Google Play, therefore you can not rate or review your own paid apps either.

How do I reset my app store rating?

You can release as many incremental versions as you want without resetting the ratings. And if you release a major new version that drastically changes the core features of your app, you can press the big button to reset the App Store ratings.

How do you review a mobile app?

Leave a review

1. On your Android phone or tablet, open the Google Play Store app .
2. Browse or search for the app you want to review.
3. Find and select the app to open the detail page.
4. Scroll until you get to the reviews section.
5. Select the number of stars. ...
6. Follow the onscreen instructions to write a review and add details.

How do I optimize keywords in the app store?

Place the strongest and more relevant key phrases in the App Name. Since the App Name has more weight in the algorithm, this is where you should place your best keywords and key phrases. The more relevant the term, the higher the conversion. When using key phrases, don't break them with other words.

What is the difference between app store and Apple store?

The App Store is from where you can purchase and download applications for the iPhone, iPad, and Mac. The Apple Store is from where you can buy their devices. Thus, the App Store is for applications, and the Apple Store is for buying Apple products. ... Does the Android App Store have better and cheaper apps than Apple's?

What does it mean to optimize an app?

The short story is that Android is doing what it says, creating an optimized version of each app for the new version of Android you just upgraded to. This process makes each app start as fast as possible with the new Android version.